Our favourite fashion trends of 2024

Our favourite fashion trends of 2024

We're halfway through 2024, and it's time to reflect on the trends that have dominated the first half of the year and what we can expect moving forward. From butter yellow hues to the timeless empire waistline, let’s dive into the trends that have shaped our style and those that will keep us slaying into the latter half of the year.

Reflecting Back: The Best of the First Half of 2024

Butter Yellow: Sunshine in Your Wardrobe 🌞

Butter yellow is the new black, and it’s serving all the dopamine vibes we need. This soft, sunny hue popped up everywhere, from Bottega Veneta's dreamy dresses to Michael Kors' sleek separates. Whether you're strutting into brunch or lounging at the park, butter yellow is here to brighten your day and your Insta feed. Pair it with sky blue accessories for a look that screams “I just woke up like this” glam.

Bubble Skirts: The Y2K Revival 💥

Remember bubble skirts? Well, they're back and bolder than ever. Channel your inner early 2000s diva with these voluminous skirts that add a playful bounce to every step. Gucci and Richard Quinn have given us bubble skirts that are perfect for twirling on TikTok or making a statement at that rooftop party. Pair them with a cropped top and chunky sneakers for that ultimate throwback vibe.

Roses: Not Your Grandma's Florals 🌹

Florals for spring? Groundbreaking. But seriously, roses are dominating the scene this season. Think oversized rose motifs and 3D floral appliqués that make you look like you just stepped out of a fairytale. Designers like Simone Rocha and Alexander McQueen have embraced this trend, making roses the go-to for romantic, yet edgy, vibes. Whether it’s a rose-embellished dress or some killer floral earrings, you’ll be blooming beautiful.

Empire Waistline: Regal Realness 👑

The empire waistline is here to make you feel like the royalty you are. This flattering silhouette, with its high waist and flowing skirt, is perfect for everything from casual day dresses to elegant evening gowns. Think Bridgerton meets modern chic. Look to Dior and Valentino for inspo on how to rock this look at your next soirée or Sunday brunch.

Looking Forward: Trends to Watch for the Rest of 2024

5. Denim: Double the Fun 👖

Denim on denim continues to be a hit. Mixing different washes and styles, this trend is all about creating versatile, edgy looks.

6. Bermuda Shorts: Cool and Casual ✨

Bermuda shorts are set to dominate the summer, offering a blend of comfort and style. Pair them with blazers or crop tops for a chic look.

7. Nautical Nuances: Sail Away ⚓

Nautical themes will keep trending with sailor collars, Breton stripes, and oceanic hues. Perfect for a timeless, classic look.

8. Flare Pants: Dramatic Lengths 💦

Flare pants, with their floor-sweeping length, will continue to make waves. These dramatic trousers are ideal for adding a touch of flair to any outfit.

Fashion in 2024 is not just about looking good; it’s about feeling good. These trends are more than just styles—they’re a form of self-expression and empowerment. Butter yellow lifts our spirits, bubble skirts bring out our playful side, roses connect us to our romantic core, and empire waistlines remind us to stand tall and proud. Every trend is a little piece of joy we can wear, a way to show the world who we are and who we want to be.

Back to blog

Leave a comment

Please note, comments need to be approved before they are published.